As video streaming on websites becomes commonplace and consumers are demanding new ways to view content, most companies are now implementing video to highlight products, services, and brand awareness. With over 70 unique products, our client DICE Corporation was looking to include individual product videos on their website as a new way to reach clients.
Designed as a top-level marketing tool, this video provides a simplified view of the company’s Matrix Service Management software and process. We chose to use actors to represent a common scenario that viewers can identify and relate to. A voiceover describes the scenario from start to finish, making it easy to follow along for viewers unfamiliar with the product.