We were approached by DICE Corporation to create something to draw people to the company’s booth at tradeshows. The company indicated they were experiencing a decline in foot traffic and overall interest at tradeshows and was looking for something to pique interest. As a result, our team designed an interactive touchscreen to help the booth stand out from the others. The interactive touchscreen features numerous industries in a colorful cityscape that users can press to learn more about DICE’s services.
Since introducing the interactive touchscreen, DICE Corporation has experienced a large increase in tradeshow booth visitors. The touchscreen not only acts as an introductory tool for product education, but also as a way for DICE representatives to approach prospective clients and receive valuable contact information.